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  • Independent Record Release and Promotion

    Independent Record Release and Promotion In this great interview, Stanford University president interviews artist Chamillionaire on how to best go about an independent record release and promotion....
  • How to Identify Music Licensing Partners

    How to Identify Music Licensing Partners One good way to get more music licensing opportunities is to work through music publishers, sync placement and music library companies. This video gives you a quick overview of how to best qualify them to make sure they are a good match for you....
  • Who’s Investing in Music?

    Who’s Investing in Music? Many major labels report that only 10% to 20% of  their investments in new artists are profitable. That means that 80% to 90% of the time, major record labels loose money. To make matters worse, the recorded music industry overall is experiencing a significant decline, shrinking...
  • How to Build an Audience on YouTube

    How to Build an Audience on YouTube What does it take to build an engaged and loyal audience on YouTube? The folks at MIDEM asked YouTube’s Louise Letendre to give us the inside scoop. YouTube is one of the key marketing tools for any new artist and band to...
  • The Next Big Thing in Music Licensing

    The Next Big Thing in Music Licensing What’s next in the world of music licensing? Just a few years ago, film and TV sync were the hottest topics. Then streaming music with Spotify arrived. But what’s next? Is it going to get better or worse? Hear this expert panel...
  • How to build an Artist’s Career

    How to build an Artist’s Career Here’s some cutting-edge advice on how to go about building an artist’s career with an expert panel at last year’s MIDEM show. Some great insights....
  • DJ David Guetta Teaching Record Production

    In this video hear superstar DJ and record producer David Guetta teach his secret record production techniques. Born as Pierre David Guetta on November 7, 1967 and better known as just David Guetta, he is one of today’s foremost DJ’s and Pop/Dance record producers. But his rise to global...
  • How to get a record deal

    How to get a record deal How does one go about getting a record deal?  If you’ve followed American Idol or any other talent competition, you’ve seen the tens of thousands of aspiring and sometimes multi-talented singers waiting sometimes days to endure a grueling audition.  As some industry insiders...
  • Music on TV – Breakthrough Music Marketing

    Music Placement on TV – From Background Music to Breakthrough Music Marketing There used to be a time, in our teen years, when the coolest thing to do was hang around the house with your friends and watch some MTV, secretly dreaming that you could be a rock star,...